CLIENT: San Diego Bride & Groom | PROJECT: Summer Issue
DESCRIPTION: 4-color magazine design for summer issue.
CHALLENGE: The publisher wanted an second spread feature articles done on "Bride Maids" featuring as a backdrop the historical Hotel Del Coronado. She wanted the dress to reflect the hotel and the backdrop image. It was to be fun and lively and again very southern California on first glance.
GOAL REACHED: We selected the dresses for the models based the concept of variety. The colors worked very well within the rooms. We wanted the dresses to flow and give a reader a selections of ideas. The models were selected based on their natural beauty and cultural diversity. Very well received.